The Tray Universal Automation CloudTM, an integrated iPaaS solution, was just released, according to Tray.io, the developer of the AI-powered, multi-experience iPaaS. It reduces the time it takes to integrate complex internal and external business processes from months to days. The Tray Universal Automation Cloud seamlessly connects systems and processes to simplify the enterprise tech stack and remove departmental barriers impeding the speed of digital transformation, whether businesses are modernising their integration strategy, automating critical workflows, or creating an integration marketplace for their employees or ecosystem partners. Developers can use Tray Code, business technologists can use Tray Build, a low-code environment, or managers and front-line staff can use Tray Chat, a no-code environment, Enterprises gain from a unified platform that consists of transformational capabilities across process automation, data integration, connectivity, and ecosystem activation. This platform benefits developers in Tray Code, business technologists in the low-code Tray Build environment, or managers and front-line staff through a no-code natural language experience in Tray Chat. Companies can accelerate integration delivery at every level and across every team by utilising AI across the end-to-end experience, from augmented development to on-demand, chat-first automation, thanks to Tray Merlin AI, a unique platform-level intelligence layer that infuses AI into every experience. The Tray Universal Automation Cloud, which is supported by an Enterprise Core, offers the fundamental composability, elasticity, observability, governance, security, and control necessary for businesses to implement integrations and automations at scale quickly and collaboratively.
“Enterprises not born in the digital age are challenged with modernising their approach to integration—a must for achieving competitive advantage,” stated Rich Waldron, CEO and co-founder of Tray.io. “Fortunately, there is a new mandate to develop AI plans for the enterprise, much as the cloud produced new technologies and transformed entire organisations. The convergence of integration modernization with AI is a once-in-a-career opportunity for IT leaders to consolidate their integration platforms and boost execution velocity in order to operate in the same digital timezone as their rivals.The Tray Universal Automation Cloud, in contrast to rivals, handles the integration experience for programmers, business technologists, front-line staff, and managers on a single platform. The foundation is laid for businesses to reinvent their integration and automation capabilities at the pace, scale, and governance they demand by effortlessly integrating AI.
Tray Universal Automation Cloud Combines Critical Enterprise Governance with AI-powered Integration and Automation Development to Speed Integration Initiatives.
89% of boards believe that digital is an inherent component of growth strategy, but 81% say they have not made any progress or succeeded in their targets for digital business transformation, according to Gartner®.1 A comprehensive integration and automation solution is necessary for today’s complex tech stacks in order to reach the highest levels of operational effectiveness in line with modernization goals.
The Tray Universal Automation Cloud gives businesses an expedited way to automate complex internal and external business processes, like lead management or order-to-cash, integrate and transform bulk or real-time data, build product integrations, or integrate with their clients, partners, and suppliers. Businesses that adopt Tray.io as their standard cloud service are no longer constrained by the limitations of old technology because they can now employ a single, cutting-edge cloud service to address automated use cases both within and across their ecosystems of customers and partners.
Developers, business technologists, and front-line managers may all work how it best fits them with three AI-augmented experiences to pick from: Tray Code, Tray Build, and Tray Chat, further improving velocity and productivity. With the help of a single platform, engineering teams that work with code first, technologists that favour low- and no-code tooling, and front-line staff members seeking on-demand automations can now seamlessly cooperate, reuse, and reinvent processes. For instance:
For developers, Tray Code offers an automated and integration experience. Developers now have programmatic access to the Universal Automation Cloud thanks to Tray Code’s three new APIs: connectivity, trigger, and authentication. Teams may utilise the power of Tray within their own code-based workflows and ship connections more quickly whether they are building commercial SaaS apps, custom solutions for internal usage, or business processes to better connect to customer and partner ecosystems. More than 600 apps, databases, and tools can now be accessed through a single interface thanks to the Connectivity API, Trigger API, and Authentication API, which also allows development teams to handle the authorization complexity that frequently comes with developing integrations that are made available to clients, partners, and suppliers in an easy and secure manner.
Business technologists can create complex, multi-app workflows fast with Tray Build’s low-code, visual drag-and-drop interface. Business technologists can speed up the integration building process by providing more effective ways to carry out an automation and accelerating the actual automation development with the use of powerful AI capabilities.
Tray Chat gives front-line staff members on-demand, self-service automation capabilities, reducing their reliance on IT and technologists for sporadic integration needs. Anyone within an organisation may use Tray Chat to convert chats into digital activities by offering LLM-powered chat-first automation that connects to Tray.io’s library of more than 600 connectors.
The platform’s intelligence layer, Tray Merlin AI, adds LLM-powered integration and automation development to every experience. For example, AI-augmented development in Tray Build speeds up the creation of robust integrations, and LLM-powered conversations in Tray Chat transform straightforward natural language inputs into on-demand automations.
“AI is transforming what companies can expect from integrations and automations, unleashing a torrent of previously untapped technical talent and dramatically accelerating the velocity of every team,” claimed Alistair Russell, CTO and co-founder of Tray.io. Non-technical staff members can use AI to create automated workflows with the Tray Universal Automation Cloud, and developers can use the platform’s extensive governance, scale, error handling, and testing capabilities to build integrations and applications that will revolutionise their industries.
With code-grade business logic and integrated data services that provide data mapping, data storage, tables, and lookups, the Tray Universal Automation Cloud has extensive capabilities for automating complex business activities. By connecting to any app, database, service, API, or custom connector to power self-service automations and integrations for its full ecosystem of customers, suppliers, and partners, businesses may further accelerate their integration and modernization projects.
The Enterprise Core, the cornerstone of the Tray Universal Automation Cloud, provides everything businesses want for secure growth together. Utilising Tray.io’s testing, error-handling, and debugging features, modern governance, security, and instrumentation deliver the visibility and control IT demands while minimising technical debt. Teams can grow their hyperautomation activities with ease because to elastic scalability, support for deployment across regions, and access to on-premises and cloud stacks.
Usage-based pricing ensures continual access to the Tray platform so businesses may construct what they require without slowing down automation initiatives. Businesses only pay for what they use.
Today, Tray.io also revealed that the Tray Platform is currently accessible through the AWS Marketplace. Enterprises can enhance operational efficiency and enable seamless data flow and effective process automation across various platforms with the help of Tray.io’s extensive library of simple-to-implement connectors for AWS products, including S3, SQS, Glue, Lambda, Cognito, SNS, CodePipeline, Kinesis, SageMaker, CloudWatch and more.